Every entrepreneur needs to take a systematic approach to sales. Here's where to start.

Process beats perfection: Following a structured sales process consistently is more valuable than chasing the “perfect” method. Five-stage framework: Plan → Prospect → Impress → Win → Nurture — a ...

When you think of the sales process what comes to mind? Does it relate to a generic approach to sales or is it a clearly defined process for your business or industry? I have posed this question to ...

Shawn Casemore helps business owners & sales execs accelerate their sales results. Author of The Unstoppable Sales Machine. Casemore and Co. Not everyone who works in a sales job enjoys selling. I ...

Influence is described as "the capacity to have an effect on the character, development, or behavior of someone or something." However as subtle as some forms of influence might seem as they appear in ...

Understanding and implementing effective selling strategies is essential for businesses of all sizes. If an entrepreneur or his sales team lack the necessary skills to initiate and close a sale, the ...

Sales employees are a different breed from most of your company. They’re going to be more outgoing and gregarious than office staff or technicians. This is both expected and good, but brings unique ...

After putting a lot of time, effort, and sweat equity into growing your business, you’re looking to sell. I’ve been involved in a variety of different companies that have sold and it’s not as easy as ...

Entrepreneurs often find themselves struggling to improve their marketing methods for their products and services; they either don’t know where to start or can’t determine what they’ve been doing ...

Selling an events business is one of the most significant and complex decisions a trade show industry entrepreneur can face, particularly after investing years of passion, creativity, and hard work ...

Although Sales and Marketing work closely together, they don't always see eye to eye—whether in the metrics they're tracking or the approaches they use. But that isn't to say the teams should work in ...